"The Meat Paradox"

  Meat Paradox: We KNOW what we are doing is WRONG, that our actions cause harm, injury and intolerable distress to other living beings, yet we fail to choose changing our behaviors. We would NEVER consider eating our cats, dogs, goldfish in the tank, or our neighbors, however humans rationalize the torture and killing of farm animals for food, allegedly for survival. In the struggle for alleged survival humans are literally-eating themselves to death! In the process of killing ourselves, we are also destroying the entire planet! The meat paradox is the psychological conflict between people's desire to eat meat and their moral aversion to harming animals. This cognitive dissonance arises when caring for animals clashes with consuming them, often leading to mental discomfort and strategies to justify the behavior, such as dissociating meat from animals. The "Meat Paradox" is defined as; The tension between loving animals and eating them, creating a conflict between actions and beliefs and cognitive dissonance; A mental state of discomfort caused by holding two conflicting beliefs (e.g., "I am a kind person" and "I cause harm to animals by eating them"). (BBC1.)